ABOUT VERGANO & CO. CREATIVE
Your branding and website should make you feel like you can charge more.
About
I’m Jess, and I’ve spent the last 20 years discovering just how much poorly performing design can quietly hurt a business — and how much simple changes can help.
7+ years in leadership roles, both agency and in-house
20 years as a professional creative, from graphic design to websites to app UX and UI to advertising, and more
Launched and managed global brand identities
Experience across industries, including education, nonprofit, B2B, retail, and more
I’ve worked in both marketing agencies and in-house at businesses, government agencies, and nonprofits, and love having a wide range of experiences and partners to leverage to help my clients succeed.
What I do best:
Audit + optimize your brand strategy and website — I’ll meet you where you are and get you to the next level fast
StoryBrand-aligned messaging and content to align your channels and your team
Strategic creative direction and ideation to ensure your campaign will hit the right notes for your audience
Logo design from the ground up, or quick clean up
Branding and identity packages, including ready-to-use kits for social and more
Website design and development, made to perform
Perfect print materials from business cards and stationery to show-stopping large-format displays
You deserve to feel proud and confident when you put your brand out there — confident enough to charge a little bit more.
My clients tend to be busy, mission-driven leaders who could use a day off.
Founders and startup leaders tend to be bursting with awe-inspiring ideas. Doing so much of the work yourself, especially at the beginning, you might have implemented quick-and-cheap solutions. But it’s time to level up. You have competition. You know what you’re doing, and you offer something valuable. Shouldn’t your brand look the part?
Agency leaders often feel like they could benefit from a fresh and experienced perspective. You have a great team, but you wonder if you’re reaching your full potential. Could you be more organized, efficient, creative, or focused? Does your team have everything it needs to do its best work? And that website… it just never seems to get any attention. Could some magic happen if you introduced a fresh set of eyes?
I get it. I can help:
Develop a solid strategy your team can be excited about
Create a brand guide that people will actually use
Get your website off the ground, with improved user experience, performance, and accessibility (and comply with laws)
Get you more visibility to sell more
Get your team organized and consistent
Make sure you look like you deserve a premium pricetag
It’s probably easier than you think.
You're in good company.
Reviews
-
"Jess is a fantastic designer with a keen eye for detail. She is dependable and a great communicator too... On top of all that, Jess is just a great person and a pleasure to work with."
Laura Lacy
Principal/Director
Booz Allen Hamilton -
“Jess consistently considered designs and assets through all lenses, maximized resources, and challenged all of us to level up and meet objectives to the highest quality. Her attention to detail and intentional approach are unmatched."
Kelsey Cain
Manager, Professional Learning Content
Discovery Education -
"An all-star... Jessica consistently 'nails it' for our customers time and time again. She thrives in quick iteration cycles and always provides the team with options."
Matt Crudello
Senior Director, Solutions Delivery
Cystic Fibrosis Foundation